Interactive Angle

Job Search - New Rules For Finding A Job

David Meerman Scott's article "Downsized? Fired? Here are the new rules of finding a job" has a lot of great ideas, but his strategy should not only be applied when you're in need of a job. It should be applied if you have a job as well.

 

A lot has change over the past two years especially when is comes to searching for a job. In David's article he says that individuals need to stop thinking like an advertiser of a product and start thinking like a publisher of information. Create information that people want. Create an online presence that people are eager to consume. Establish a virtual front door that people will happily link to. And one that employers will find.

 

There are many ways to do this however it takes time to learn about the different mediums and channels available. Simply put it takes time to effectively build an online presence. Pro-actively following David's suggestions will only place you in a better situation if the unfortunate situation of downsizing or being fired occurs.
 

Source: New rules of finding a job - David Meerman Scott

Ten Marketing Lessons Learned From The Presidential Campaign

I recently read an interesting article regarding the lessons learned from the Barack Obama Presidential campaign. The article was posted on David Meerman Scott's blog webinknow.com. In his article David lists 10 oberservations on how Barack Obama was elected.

As David noted on his blog:
InteractiveAngle.com is a marketing blog, not a political blog. The article is not about political observations, but thoughts about creative marketing practices. It doesn't matter who I supported or voted for or who you supported or voted for. It is simply just making observations for us to learn from Obama's victory.

Observations:

1. Social media and the new rules of marketing are essential.
2. Embrace citizen journalists.
3. Clearly and simply articulate what you want people to believe.
4. People don't care about products and services, instead they care about themselves and about solving their problems.
5. Don't obsess over the competition.
6. Put your fans first.
7. People don't like tele-marketing.
8. Negativity doesn't sell.
9. When someone becomes a customer, they want to talk about it.
10.  Take time for your family.

Sources:

• Article - Ten marketing lesson

• David's - Web Site

Useful Online Tools To Convert A File Or Download An Online Video

Converting files from one to another format can be a complex task, especially because not many users have the necessary tools handy. Here are some online file conversion tools which provide an easy way to convert files of various types and formats.

• Zamzar - convert files from one format to another.  I use this to download videos from Youtube.
• Media Converter - Convert a video directly from various portals
• Convert Tube - Download online videos direct to PC, iPod, PSP, Mobile
• Vixy - convert online videos to download onto an iPod
• Media-Convert - Convert PDF documents to Word format, music and video files, and more

 

Customize The Width And Height Of An Image, Try mypictr For Free

Mypictr is a free picture resizing service, which allows you to create a custom profile for your favorite social network. Best of all you don't need to install any programs, plug-ins or any other software, just upload your picture, resize it online and download it from our server.

Source: mypictr

What Is Twitter?, What Can It Do? - Detailed Guide / Resources

A blogger I just started following Webdesigner Depot recently published the Ultimate Twitter Guide for Everything Twitter.  So far this is one of the most comprehensive resources I have found for a new Twitterer interested in learning more about the social media application.  There is even information for the more experienced Twitterer. Below is an outline of the guide:

• Twitter Basics

• How to Get More Followers
• Twitter History
• Twitter Etiquette
• Twitter Glossary
• Twitter in the News
• Twitter Rank
• Blogs & News Sites to Follow on Twitter
• Twitter for iPhone
• How to Add Twitter to Everything
• Twitter Website Tools
• Twitter Resources

Below are additional resources:

• Delicious - Comprehensive list of Twitter articles and resouces
• Twitter and WordPress Integration Guide (Free Download)
• Precious Twitter Checklist - How Twitter works for you
• Step-by-step instructions to connect facebook and twitter
• Twitter on Wikipedia

Source: Ultimate Twitter Guide for Everything Twitter

Twouble With Twitters

I am a big fan of Twitter but this is way too funny.

Social Media Industry Report

Here is a recent report conducted by Michael Stelzner to better understand how marketers are using social media. Michael's report uncovers the “who, what, where, when and why” of social media marketing.  Nearly 900 of his peers provided the kind of insight that previously has not existed. In his report you’ll find:

• The top social media marketing questions marketers want answered

• How much time marketers are investing in social media

• The benefits of social media

• How time invested impacts results

• The top social media tools

 

Thanks Michael for a great report!

 

Download Report

 

Source: WhitePaperSource

GoodGuide.com Empowers You To Find Safe, Healthy And Green Products

Need to find out:

•  What chemicals are in your baby shampoo?
•  Was sweatshop labor used to make your t-shirt?
•  What products are the best, and what products should you avoid?

Good news! GoodGuide.com provides free and easy access to help you find products that represent your values, avoid products that are harmful to your health, the environment, or society – and enable you to take actions to help improve the world.

With GoodGuide, you can:

•  Find safe, healthy and green products that protect you and your family
•  Search or browse over 70,000 food, toys, personal care, & household  products to see what’s really beneath the label
•  Find better products and make purchasing decisions based on what’s important to you

Check out GoodGuide's iPhone and text messaging applications.

Source: GoodGuide.com

Inspiring Words For This Day And Time

Recently I read a very inspiring poem and wanted to share this with you. The poem is by Rudyard Kipling and is called "IF". It is written from the perspective of a father to a son, however I feel the words really are timely for this day and age and remind us to try to keep our wits during hard times.

If you can keep your head when all about you
Are losing theirs and blaming it on you,
If you can trust yourself when all men doubt you
But make allowance for their doubting too,
If you can wait and not be tired by waiting,
Or being lied about, don't deal in lies,
Or being hated, don't give way to hating,
And yet don't look too good, nor talk too wise:

If you can dream--and not make dreams your master,
If you can think--and not make thoughts your aim;
If you can meet with Triumph and Disaster
And treat those two impostors just the same;
If you can bear to hear the truth you've spoken
Twisted by knaves to make a trap for fools,
Or watch the things you gave your life to, broken,
And stoop and build 'em up with worn-out tools:

If you can make one heap of all your winnings
And risk it all on one turn of pitch-and-toss,
And lose, and start again at your beginnings
And never breath a word about your loss;
If you can force your heart and nerve and sinew
To serve your turn long after they are gone,
And so hold on when there is nothing in you
Except the Will which says to them: "Hold on!"

If you can talk with crowds and keep your virtue,
Or walk with kings--nor lose the common touch,
If neither foes nor loving friends can hurt you;
If all men count with you, but none too much,
If you can fill the unforgiving minute
With sixty seconds' worth of distance run,
Yours is the Earth and everything that's in it,
And--which is more--you'll be a Man, my son!

                                                    --Rudyard Kipling

How Many E-Mails Are Sent Each Day?

According to a study conducted by the Radicati Group in August 2008 estimated the number to be around 210 billion emails per day. This equates to about 2.5 million emails are sent each second.

Even more astounding is about 70% of the 210 billions emails sent each day is SPAM.

Source: Radicati Group