Interactive Angle

New Social Media Trend - Contextual Ads Based Off Social Profiles

Starting to see a new social media trend where web pages are dynamically created based on user profile ID from a social networking platform. Check out a Web site promoting a video game called “Prototype”. Upon accessing the site, Prototype Experience, you will be prompted to login with your Facebook account. After a lengthy loading period you will watch a short teaser trailer.

This is not a normal trailer. The trailer uses content within your social profile in Facebook such as your profile picture, profile information, and photos of your friends.

Very cool!

Source: Prototype-Experience Web Site

List Of Hospitals Using Social Media - YouTube, FaceBook & Twitter

Recently I have been on a quest to find how social media has had an impact within the healthcare industry. Due to HIPAA Privacy Rule, which provides national standards to protect the privacy of personal health information many hospitals have been reluctant to dive into the social media space.  But to my surprise I came across information that showed around 300 hosptials within the U.S. are within the social media space. Here is the breakdown:

As of June 15, 2009:

• 297 Hospitals total
• 142 YouTube Channels
• 109 Facebook pages
• 213 Twitter Accounts
• 26 Blogs

Here are some examples:

Mayo Clinic Rochester, Rochester, MN

• YouTube
•  FaceBook
•  Twitter 
•  Blog

Sutter Medical Center Castro Valley, Castro Valley, CA

•  YouTube
•  FaceBook
•  Twitter
•  Blog

Source: Full list of Hospitals - ebennett.org

Yoostar - New Social Entertainment Experience

Yoostar is a new kind of social entertainment experience that brings together the best video content in the world, an easy to use camera and digital application, and a convenient way to share everything you create. This new technology enables consumers to digitally insert themselves in the place of original lead actors in famous movies and television shows.

Check out the above video and Web site.

Source: Yoostar

Biggest Fast Food Chain That Is Local And Sustainable And Taking It Up A Notch

Burgerville is a gourmet fast food chain in the Pacific Northwest that is committed to Fresh, Local, Sustainable practices. The restaurant opened for business in the 1960s and now has 39 restaurants in Oregon and Washington. Although Burgerville certainly isn't the only fast food joint to source locally and act sustainably, it's one of the biggest chains that have gone that direction.

The chain uses local and sustainable ingredients in its food and is now taking its commitment a step further with new seasonal food combinations. Each menu item highlights a single in-season ingredient sourced from local farms committed to sustainable practices.

In addition to looking for partners that subscribe to sustainable practices, Bugerville has other sustainable initiatives such as:

•  Corporate-wide purchase of wind power credits
•  Recycling of used cooking oil into biodiesel
•  Composting and recycling programs

All sustainable practices are based around the belief, and the experience, that it is good business to adopt practices that are good for the local community and environment.

Source: Bugerville