Google SideWiki Adds Social Media Component to Every Web Page On The Internet

Google Sidewiki is a way for a visitor to comment on any content within a Web site.  When you use side-wiki, you have the ability to leave your comments and associate them with a Web site whether or not the Web site owner has enabled commenting.  Since the comments are maintained by Google, there is no direct relationship with the website.

Why am I bringing this up?

The impacts of Google SideWiki are far reaching, now every web page on the internet is social and can have a consumer opinion –both positive and negative.  At the same time this tool has the potential to shift the control over any Web site to the consumer.

Below are some other resources to help you better understand the potential impact of this new tool:

• Google Blog - Help and learn from others as you browse the web: Google Sidewiki

• Jeremiah Owyang - Google’s SideWiki Shifts Power To Consumers –Away From Corporate Websites

• Tech Crunch - Google Steps Where Many Have Stumbled: Sidewiki

• Read Write Web - Annotate the Web: Google Launches Sidewiki